Under my leadership, 2F Properties has grown into one of the most successful real estate companies in the UAE and beyond. The agency operates in Europe, Africa, and the Middle East. To tell you the truth, I never saw myself as a successful person.
Competition has been an order of the day when it comes to any business and in Real Estate for that matter. My attitude in this market has been lying on attitude and predispositions like persistence, consistency, excellence, and trust. These values have helped a lot, and have generated the energy required to give the best to my team, partners, clients, and investors.
Q: Why is 2F Properties extending its reach to the Ethiopian Markets? What plans are laid out in the next few years? What opportunities are foreseen?
Our primary focus is to serve diasporas and local investors, who are seeking investment opportunities in Ethiopia’s real estate market. We understand the unique challenges that diasporas face when navigating the market, and ensuring that they easily navigate the right properties at the right price is crucial.
Our entry into this market is also to offer the utmost expertise, and the international exposure compels us to take responsibility back home and play our role in the urban development of Ethiopia by shaping a new Real Estate Fabric. The company’s epitome is to be a go-to resource for customers streamlining their property search and facilitating successful investments.
We are excited to contribute to the growth of the Ethiopian real estate sector by introducing new technology in the sector through an advanced interactive website, the inception of technology in the industry that will empower the local agents and take them to another level in the industry and we will also create job opportunities.
PUBLISHED ON
Aug 10,2023 [ VOL
24 , NO
1215]
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